7 Great Reasons to Blog

MelbourneIT • April 24, 2019

Blogging is a great way to stay engaged with site visitors and keep your site content relevant and fresh. Here are 7 reasons to start blogging today.

1. It’s an easy way to engage with site visitors
Writing a blog post is easy once you get the hang of it. Posts don’t need to be long or complicated. Just write about what you know, and do your best to write well.

2. Show customers your personality
When you write a blog post, you can really let your personality shine through. This can be a great tool for showing your distinct personality.

3. A terrific form of communication
Blogs are a great communication tool. They tend to be longer than social media posts, which gives you plenty of space for sharing insights, handy tips and more.

4. Supports SEO
Search engines like sites that regularly post fresh content, and a blog is a great way of doing this. With relevant metadata for every post, you’ll make it extra easy for search engines to find your content.

5. Drive traffic to your site
Every time you add a new post, people who have subscribed to it will have a reason to come back to your site. If the post is a good read, they’ll share it with others, bringing even more traffic!

6. It's free
Maintaining a blog on your site is absolutely free. There are no additional hosting fees and no need to advertise. You can hire bloggers if you like or have assign regularly blogging tasks to everyone in your company.

7. Build your brand
A blog is a wonderful way to build your brand’s distinct voice. Write about issues that are related to your industry and your customers.

The challenge for home buyers - Is it harder now than in the past?

By Robert Knight • May 1, 2019
The challenge for home buyers – Is it harder now than in the past? It sure is! So, when your parents tell you it was harder for them in the good old days, well I say in relation to buying a house, not so much. The numbers back me up. Average house price in Sydney back in the late seventies was around $43,000 which was 2.98 the average salary of the time. Some 40 years later the average house price in Sydney is around $850,000 and the average salary multiple is 6.41. It’s a similar story all around our great country. Let’s look at Hobart in the late 70’s the average house price was $31,575 which was 2.19 the average salary. Forty years later the average house price is around $366,000 which is 6.76 times the average salary. Yep that’s right its three times more expensive now than back in the days of disco. .

How to write an awesome blog

By MelbourneIT • April 24, 2019
Writing an excellent blog is easy if you follow a few simple rules. It takes a bit of practice, it’s true, but the benefits are immense.